{"id":127,"date":"2012-07-09T15:06:00","date_gmt":"2012-07-09T19:06:00","guid":{"rendered":"http:\/\/newsroom.chainstoreguide.com\/2012\/07\/a-new-southern-belle-emerges-in-supermarket-retailing\/"},"modified":"2012-07-09T15:06:00","modified_gmt":"2012-07-09T19:06:00","slug":"a-new-southern-belle-emerges-in-supermarket-retailing","status":"publish","type":"post","link":"https:\/\/www.chainstoreguide.com\/offthechain\/2012\/07\/a-new-southern-belle-emerges-in-supermarket-retailing\/","title":{"rendered":"A New \u2018Southern Belle\u2019 Emerges in Supermarket Retailing"},"content":{"rendered":"

Southern Family Markets, a regional supermarket chain with 57 locations in the Southeast,was acquired by Belle Foods LLC effective July 1st<\/sup>, 2012. CEO Bill White, an industry veteran, formed Belle Foods to lead the buyout of Southern. White says he \u201csees great growth potential for the company and its employees,”\u00a0and that \u201cBelle Foods is eager to begin serving the community and building great relationships with all of our current and future shoppers.\u201d The company will continue to use C&S Wholesale Grocers as its primary grocery distributor.<\/p>\n

The company plans to rebrand all 57 stores to the new banner Belle Foods over the next 18 months.\u00a0 According to reports, the company considered returning to the original Bruno name \u2013 a testament to the original founders. Ultimately, a fresh start with the new banner was decided upon.\u00a0 Belle Foods will begin the rebranding of its stores with the Bruno’s in Hoover and Food World in Alabaster within six weeks, then focus on converting stores in Tuscaloosa as well as locations in Mississippi.<\/p>\n

According to Bill White, Belle Foods will put emphasis on catering to the needs of families who desire convenience, top-quality grocery items at an affordable price, and personalized customer service without long lines. Also, a new Belle Foods loyalty marketing program and card will be implemented with consumer deals and specials. Some stores will have what Jeff White \u2013 son of Bill White and Chief Administrative Officer of the new business venture \u2013 describes as \u2018Baby Belle’ stations, which will be child care areas offering activities for young children to participate in while their parents shop for groceries.<\/p>\n

According to Chain Store Guide<\/a>,<\/strong>the Mobile AL market is one of Belle\u2019s largest with 8 locations under the Bruno\u2019s and Food World banners. Holding a top 3 position with 13.1% of the grocery market, the company increased its share 1.6% from 11.5% in fiscal 2010.<\/p>\n

 <\/p>\n

Mobile, AL CBSA<\/span><\/strong>*<\/p>\n

Top 5 Retailers by Grocery Sales<\/p>\n

\"\"<\/p>\n

*Source: 2012 Chain Store Guide Grocery Industry Market Share Report\u00a0<\/a><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Southern Family Markets, a regional supermarket chain with 57 locations in the Southeast,was acquired by Belle Foods LLC effective July 1st, 2012. CEO Bill White, an industry veteran, formed Belle Foods to lead the buyout of Southern. White says he \u201csees great growth potential for the company and its employees,”\u00a0and that \u201cBelle Foods is eager… Continue reading A New \u2018Southern Belle\u2019 Emerges in Supermarket Retailing<\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"post-template-no-sidebar.php","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[16],"tags":[5],"class_list":["post-127","post","type-post","status-publish","format-standard","hentry","category-grocery-convenience","tag-insight","entry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.chainstoreguide.com\/offthechain\/wp-json\/wp\/v2\/posts\/127","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.chainstoreguide.com\/offthechain\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.chainstoreguide.com\/offthechain\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.chainstoreguide.com\/offthechain\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.chainstoreguide.com\/offthechain\/wp-json\/wp\/v2\/comments?post=127"}],"version-history":[{"count":0,"href":"https:\/\/www.chainstoreguide.com\/offthechain\/wp-json\/wp\/v2\/posts\/127\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.chainstoreguide.com\/offthechain\/wp-json\/wp\/v2\/media?parent=127"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.chainstoreguide.com\/offthechain\/wp-json\/wp\/v2\/categories?post=127"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.chainstoreguide.com\/offthechain\/wp-json\/wp\/v2\/tags?post=127"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}